La Fabulerie

La Fabulerie’s website

Background and Experience

Our mission for almost 10 years, is to stimulate the creative capacity of the young generations and is to open knowledge to those who are furthest away from it. To achieve this, we develop, with the complicity of our partners, exhibitions-to-play, workshops of artistic practice and support young and professional in the transformation of “places of knowledge” into spaces of experiences, by relying on digital resources, artistic creation and social design. The place of the young generations is central to our approach. They are the ones who, tomorrow, will take over from this shaping world. And they have ideas today to make it more desirable and sustainable. We design and run digital creation workshops able to bring young and adolescent audiences into the world of digital creation. La Fabulerie is also a cultural and digital third place in Marseille, housing a cabinet of digital curiosities, a coworking space, the Canteen of Mo every lunchtime and an abundant program offering digital experiences for all ages, cultural and educational.

At the origin of the project, Axelle Benaich, young Marseille autodidact woman believes that digital is a powerful facilitator of change and a real social lift for those who can embrace it. “We have to develop the capacity to imagine and shape this coming world to make it more desirable, sustainable and open” . In 2001, she joined « le Centre Populaire d’Enseignement », then, in 2005, the New Generation Internet Foundation, a digital think-tank that gave it momentum five years later to create the Fabulerie. Quickly, a creative community bringing together designers, developers, artists, sociologists, entrepreneurs joined and animated the project. In 2013, la Fabulerie launch the first educational Fablab in Marseille intended to freely disseminate the culture of digital technology and “do it yourself” (DIY & YoungMakers network). Then la Fabulerie created “minimix” residences: service design methods to rethink, with young people, the places they frequent (schools, permanent contracts, libraries, museums, etc.) and prototype new services more suited to their needs.

In 2016, they launch the TransFaire traveling digital lab dedicated to young people and professionals from territories located in rural areas (41 rural municipalities since 2014) and in priority neighborhoods In 2017, the second third place of the Fabulerie opens in the heart of Noailles, to inspire, train and bring together young and old, in this changing world!


Service Media – Animation

Média Animation

Média Animation is the media and multimedia education resource centre for the Belgium French-speaking Community. It is recognized and subsidised by the Ministry of Education and

Ministry of Culture. It is also a centre for vocational training and a lifelong learning education centre for adults. Média Animation was founded in 1972. It was granted crucial funding to implement research, information, training and educational publication and resources in media education. Média Animation mission is to support operators in the field of education, culture and social work along two complementary action lines:

  1. Consultancy, audiovisual and multimedia production: professional production support to operators in the cultural and educational fields.
  2. Media and multimedia literacy : raising awareness with political and educational stakeholders, training teachers and educational mediators (social workers, educators etc.), publishing pedagogical resources, setting up research actions, etc.

 Since 12 years, Media Animation has created, developed and coordinated, together with several partners, the biggest informal network for media Education in Europe: and In 2017, it initiated the creation of the IAME – International Association of Media Education.

Media animation is also editing educational resources, for example:

In terms policy-making, Media Animation is part of various councils like the High council of Media Education of the Federation Wallonie-Bruxelles, the High council of Adult education,the platform against racism, etc.


JFF – Jugend Film Fernsehen E.V.

JFF’s website

 The JFF promotes media literacy amongst children and adolescents through active media work, and develops media educational concepts for all fields of education. Since 1949 the JFF has been investigating how younger generations deal with media through research and practical experience. The media usage of adolescents and promoting media competence has been the starting point for JFF activities in the fields of research and pedagogical work for more than 60 years. Combining empirical research and educational practice is characteristic of the work of JFF. Research results form the basis of educational schemes for educational, developmental, and cultural work with children and adolescents. These research activities are reciprocally supplemented by educational practice.

Through the facilitation of projects such as Modellversuch Medienkompetenz in der Frühpädagogik stärken (regarding concepts for media education in 100 Bavarian Kindergarten in cooperation with the IFP – Staatsinstitut für Frühpädagogik) or BLM Erzieherinnenfortbildung (Training for educators), the JFF provides expert knowledge, content advice, as well as financial and technical support to children’s groups and their educational staff. Numerous events designed to train and qualify educational staff and students to facilitate their own media education activities play an especially important role in our outreach to other media initiatives.

There are numerous JFF publications on the topic of early digital media education. In addition to books such as “Wischen, klicken, knipsen – Medienarbeit mit Kindern”, the magazine “merz – medien+ erziehung” has also devoted various issues to the topic.

The JFF is active in regional and Germany-wide media education networks such as Inter@ktiv – a communal framework in Munich – and FRAME, a network of Germanspeaking media centers. Both share the institute’s dedication to establishing media education structures, concepts, and models in media education.



Zaffiria’s website

Zaffiria works in the field of Media Education since 1998, manages the national Centre Alberto Manzi and realizes projects in the field of media education, digital creativity and ICT around the world: we train teachers from Korea to Senegal, from Japan to Lithuania. Zaffiria also produces multimedia materials dedicated to children and teenagers (apps, e-books, video games, blog, dedicated website) and is specialized on the Bruno Munari Method. With the Bruno Munari Method Zaffiria started the project Italiantoy: educational games and educational materials for schools, sold in France, Germany, Japan, Spain and Italy (

Zaffiria coordinates and is partner of numerous local, national, as well as European projects dealing with media education, creative technology, toolkit production, pedagogical experimentation and teacher training. We were also involved in various European projects, that allowed us to carry on in-depth experiments and to exchange approaches and methodologies with partners from different countries on complex topics such as:

  • Education, game and digital citizenship
  • Creativity and participation explored with media in school and extra school
  • Approach to technology and diverse disciplines in a creative way
  • Promotion of children’s rights and their social participation through the creative use of media
  • Social cohesion
  • Human rights and intercultural education